Enhance Customer Engagement with Marketing Consent on Sign-In

Enhance Customer Engagement with Marketing Consent on Sign-In

Shopify Updates: 

Streamline Marketing Consent Collection on the Sign-In Page

We’re excited to announce that Shopify now supports marketing consent collection directly on the customer sign-in page. This enhancement is designed to help merchants like you grow your subscriber list and capture high-quality marketing opt-ins earlier in the customer journey.

How It Works

If you’ve already enabled marketing consent at checkout, the same checkbox will now appear during customer sign-in. This functionality uses the preselected region settings you’ve previously configured, ensuring consistency for your customers.

Additional Advantages

  • Empower customers to manage their preferences through their account profile anytime.
  • Enhance your email marketing campaigns by collecting informed opt-ins.
  • Introduce new opportunities to engage customers earlier in their journey.

Get Started Today

If you haven’t enabled marketing consent yet, it’s simple to activate. Navigate to Checkout settings in your Shopify admin and adjust the Marketing opt-in settings. For more tips, visit the Shopify Help Center and explore detailed guides on managing email marketing consent.

What’s Next

Stay tuned for additional options, including the ability to surface marketing consent specifically during checkout or sign-in only. These updates are set to roll out shortly after this release, providing even more flexibility for your business.

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