Create Tailored Buying Experiences for B2B Customers
Shopify's Catalogs feature empowers businesses to personalize the buying journey with three key tools: price lists, quantity rules, and customer-specific product publishing. These features provide flexibility and control, ensuring your business customers get exactly what they need.
What are Quantity Rules?
Quantity rules let you define how products can be purchased in your store. Set minimum and maximum order quantities, or specify increments to simplify bulk purchases. This helps your customers adhere to purchasing guidelines while streamlining their shopping experience.
Personalized Product Visibility
With customer-specific product publishing, you can manage product visibility based on individual customers or groups. This ensures that each customer sees only the products relevant to them, making their buying experience seamless and tailored.
How to Get Started
Take the first step by setting up your catalog. Follow these steps:
- Define your price lists to offer customer-specific pricing.
- Set up quantity rules to manage order limitations and increments.
- Configure customer-specific product publishing to personalize visibility.
For more detailed guidance, visit the Shopify Help Center.