In version 9.28 of the Shopify POS app we’ve introduced support for accepting SMS marketing opt-ins for customers. SMS marketing opt-ins enable you to obtain consent from customers to send marketing campaigns via text messaging.
There are two ways for consent to be obtained:
* Staff-led via the “Accepts SMS Marketing” toggle on a Customer profile
* Customer-led via receipt selection on the customer-facing display
To get started, first activate the “collect customer phone numbers from checkout” setting for your retail locations. This can be done in the Shopify Admin. With this setting enabled, the “Accept SMS marketing" toggle will become visible to Staff on the customer profile during checkout allowing them to opt a customer into SMS marketing after obtaining consent.
If a customer already has a phone number attached to their profile, they will be able to opt-in to receive SMS marketing during receipt selection by choosing to receive a text receipt.
Once opted in, merchants can create segments of customers who have subscribed to SMS via Shopify Admin.
To learn more about SMS opt-in for Shopify POS, visit the Help Center.